Redesigned: Graphic Design, Art Direction, Environmental Design, Branding.
Environmental graphics for the Kroger Headquarters in Texas were developed to echo the "grid" concept found within the warehouse. This grid comprises square robots that autonomously fill grocery orders placed online. The 3D model for this project was crafted by Arch Nexus' Visualization Department. The installation will feature 1-inch, 3-inch, and 6-inch 3D wooden blocks painted in Kroger yellow to complete the design.
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